Today a clear, core brand personality is essential.
This workshop gives marketers and managers the tools to grow their brand in a fast changing marketplace.
We help participants build or embrace their brand personality, then understand how to express that brand on-air and in the sphere of advertising and social media.
The workshop is designed to inspire creative thinking, bolster team building, and give participants the branding tools they need to share within their departments.
In this workshop we cover:
• BUILDING BRAND PERSONALITY
• EXPRESSING BRAND ATTRIBUTES
visuals, voice, and language
• CREATING BRAND SUCCESS.
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“Thank you for your contribution to the best workshop ever!That’s all I’ve been hearing both from management and from the affiliates.” AETNi